President Donald Trump announced Friday that his administration will require country-of-origin labeling on imported beef, giving American consumers clearer information about where the beef they purchase comes from.
“So this order also will require country of origin labeling across all foreign beef,” Trump said while announcing a series of actions addressing the U.S. cattle and beef industry.
The order comes as beef prices remain at historically high levels and the U.S. cattle herd remains constrained by drought, wildfires and years of limited supply. Trump has taken several steps this year aimed at increasing beef supplies while also supporting domestic ranchers.
Last week, Trump temporarily increased the amount of lean beef trimmings that can enter the United States without the above-quota tariff, allowing up to 300,000 metric tons of additional imports in an effort to increase supplies and reduce prices. The administration has simultaneously pursued measures intended to strengthen domestic beef production and increase competition within the meat-processing industry.
Mandatory country-of-origin labeling has been a longstanding issue for American cattle producers. The United States previously required origin labeling for certain meat products, but the World Trade Organization ruled in 2015 that the requirements discriminated against Canadian and Mexican livestock, leading Congress to repeal the mandatory beef and pork labeling provisions.
Under current rules, meat companies can voluntarily use a “Product of USA” label when the applicable requirements are met.
Trump’s announcement would revive mandatory origin information specifically for foreign beef. Ranching groups have argued that such labeling would give consumers greater transparency and allow them to distinguish imported beef from cattle raised in the United States.
The announcement also comes as the administration faces pressure to address record beef prices while balancing the interests of consumers and American cattle producers. The details of how the new labeling requirement will be implemented, including its effective date and specific labeling standards, are expected to be outlined by the administration.
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